Anticipation was rising for tonight’s AF25 celebration. It was Berlin’s turn to shine this time around, and I was fortunate enough to be in the neighborhood so I decided to drop by (ha). The night had a cool house party feel. Imagine if Wilson and Arnold Drummond from Different Strokes had the mansion to themselves and threw a sick sneaker themed house party. It’d be something like this. I’m glad there was no hoopla “performance” or “extravaganza” tonight…i wasn’t up for it at all. Nike Berlin kept it sweet and simple.
Yes I have a decade old design and clothing company. I own 2 stores and galleries in NYC and Tokyo. But forget all that…you can just call me Jeff/Honeyee.com…the state of the blogosphere taking over…I had to chuckle.
As heads gathered in the meeting point (lobby of the Grand Hyatt), a fleet of black Benz’s took the VIPs to the secret location about 20 mins outside of Mitte. It felt VERY “Eyes Wide Shut”. You roll thru a very suburban ritzy neighborhood of Berlin…looks like nothing is happening, then BOOM…this mansion rises out of nowhere. Security was mad tight. I thought I was going to be asked to put on a white mask and disrobe…
Good times; good peoples: Ceyda from Bread and Butter, Thibault from Just For Kicks, Bianca from Nike (the hostess with the mostest of this event), Simon from Stussy UK, Jesse/Nike, Jeorg/Glade, Giorgio, Hikmet/Solebox, Berlin MC Fler…it was a cool mix of all different peeps.
Berlin is already one of the most smoker friendly cities in the world…and as if there wasn’t enough, they had a Cigar Master rolling and cutting fresh cigars!! Everyone was living out their “Big Pimpin’” video fantasies while I got lung cancer from second hand smoke.
They had samples on hand of the upcoming AF25 ID selections. 25 different white leather combinations. These are SICK…Gavin…we need to talk when I get back. Peep the actual sized +41 AF1s made out of white chocolate.
The mansion that housed the party had all these rooms (as mansions typically do). Nike did a great job of tricking out each room with a different theme. I just feel bad for the family that gets this place next.
Nothing says 25 years of sneaker history like a 512MB USB Flash Drive (I guess.)
Bianca/Nike! Thanks for a great party!
Dont forget the Shuttle – Service with big Mercedes S-Class…”Big Pimpin”, too…
would love to know when those AF25 ID selections are coming out.
512mb? you need at least 1gig nowadays. Great posts as always though, thanks man.
Living the dream beyond a reasonable doubt.